britaly_roberta_almatelli1In these days I had the opportunity to actively contribute to organize an important tasting event with more than 30 Italian food&beverage companies involved from Abruzzo, Campania and Puglia.

 

This was attended by importers, distributors, agents, media, Italian delicatessen and restaurants.

I also helped to organize the pre-event meeting with the Italian delegation, with the aim to explain the work carried out.

I managed relations with Italian companies and with the stakeholders in London so it was really interesting to compare both roles. This was new for me because I always had relations with Italian producers.

Moreover I worked to organize orders of sample for tasting, to contact media and pr in order to assure their attendance to the event.

I hope to organize many more events like this!

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