I am a graphic designer and content creator specializing in video production, graphic design, and branding. My host, Planétarium-Observatoire Astronomique d’Anzi, is an educational institution in Italy affiliated with NASA and ESA. My business idea focuses on offering creative visual solutions, including video production, social media strategy, and branding for businesses and organizations.
I discovered the Erasmus for Young Entrepreneurs (EYE) program through a recommendation and saw it as an excellent opportunity to gain international experience and learn from established professionals. I decided to participate to expand my expertise, build my portfolio, and develop a deeper understanding of how to manage projects in an international B2B context.
Through this program, I expected to benefit from practical experience, improved business skills, and the chance to work on exciting projects that would enhance both my creativity and entrepreneurial capabilities.
During my EYE stay, I worked closely with Planétarium-Observatoire Astronomique d’Anzi on creative and promotional projects, including:
Designing a 24-page brochure for educational programs and a 4-page B2B brochure for business partners.
Redesigning the website to enhance its user experience and visual appeal.
Filming and editing promotional videos, with one gaining over 14,000 views online.
Developing a social media strategy, including Instagram highlights for key information and engaging visual content.
This collaboration provided me with valuable hands-on experience in creative design, project management, and international business communication, while contributing to the planetarium’s promotional success.