The Erasmus for Young Entrepreneurs program has been a transformative experience for me, combining my studies in psychology and digital marketing with real-world applications in an industrial camera company, Get-Cameras. Through this placement, I aimed to refine my business idea—a communication agency connecting creatives with clients for tailored digital solutions—while gaining insights into international markets and avoiding early-stage pitfalls.
At Get-Cameras, I contributed to marketing campaigns and customer outreach, learning the importance of strategic planning and cultural adaptation in business. This collaboration enhanced my entrepreneurial skills, from stakeholder management to creative problem-solving. EYE has offered me valuable opportunities to build a professional network, deepen my knowledge, and strengthen my capacity to run a successful business, all while fostering intercultural communication and practical expertise.
During my stay at Get-Cameras, I actively contributed to the company’s marketing and customer engagement strategies, particularly focusing on expanding its presence in Italy. I developed LinkedIn campaigns to reach new clients and tailored communication materials to align with the technical nature of industrial cameras.
Collaborating closely with my Host, I gained hands-on experience in analyzing market trends, refining sales strategies, and managing customer relationships. I also participated in networking events, assisting in identifying potential partners and fostering collaborations. The Host Entrepreneur provided guidance and valuable feedback throughout, creating a productive and supportive learning environment. This experience significantly enhanced my understanding of business development and marketing, while strengthening my entrepreneurial skills and ability to manage international collaborations.
During my EYE placement at Get-Cameras, I gained invaluable skills in marketing, communication, and international business development. I designed a LinkedIn campaign targeting Italian clients, enhancing my ability to create tailored strategies for specific markets. This improved both my technical marketing skills and my confidence in professional communications.
Collaborating closely with the Host Entrepreneur, I received insightful feedback and mentorship, which strengthened my teamwork abilities. Networking with industry professionals expanded my connections and offered potential collaboration opportunities for my future communication agency. This experience deepened my understanding of market dynamics and customer engagement strategies, equipping me with practical knowledge to grow my venture. It has laid a solid foundation for future partnerships and continuous entrepreneurial skill development.
This experience has been transformative, allowing me to apply theoretical knowledge to practical challenges, develop international marketing skills, and build a strong network of professionals. The collaboration with my Host Entrepreneur has been invaluable in shaping my entrepreneurial journey.